• Illustration
  • DESIGN
  • animation
  • INSTA
  • ABOUT
  • SHOP
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lucas kalina

Brooklyn
New York
Phone Number

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lucas kalina

  • Illustration
  • DESIGN
  • animation
  • INSTA
  • ABOUT
  • SHOP
Screen Shot 2018-02-20 at 12.31.07 PM.png

Blue Apron

From 2014-2017 I was a designer at Blue Apron. I worked on a variety of projects from emails, to printed collateral, gifs, and assisting on photoshoots as well as art direction.

1.) Cookbook Launch - Art direction + Design
Our cookbook launch was slated to happen in late fall, right around Thanksgiving. The goal was to focus on seasonality without directly tying into the holiday.

2.) Perfect Pair! - Design
The goal here was to connect our food and wine offers through a tinder-esque approach. GIF created in Photoshop.

3.) Seafood Dinner - Design
Tying into an upcoming recipe using our campaign assets.

4.) Wine Email - Design
An email using our "birthday" campaign assets for our wine program.

5.) Blue Apron NYC T-shirt badge
T-shirt badges made for an event in NYC.

Blue Apron

From 2014-2017 I was a designer at Blue Apron. I worked on a variety of projects from emails, to printed collateral, gifs, and assisting on photoshoots as well as art direction.

1.) Cookbook Launch - Art direction + Design
Our cookbook launch was slated to happen in late fall, right around Thanksgiving. The goal was to focus on seasonality without directly tying into the holiday.

2.) Perfect Pair! - Design
The goal here was to connect our food and wine offers through a tinder-esque approach. GIF created in Photoshop.

3.) Seafood Dinner - Design
Tying into an upcoming recipe using our campaign assets.

4.) Wine Email - Design
An email using our "birthday" campaign assets for our wine program.

5.) Blue Apron NYC T-shirt badge
T-shirt badges made for an event in NYC.

BA COOKBOOK LAUNCH

BA COOKBOOK LAUNCH

BA "The Perfect Pair"

BA "The Perfect Pair"

BA Seafood Dinner

BA Seafood Dinner

BA Wine Email

BA Wine Email

BA NYC T-shirt badge

BA NYC T-shirt badge

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